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140 Characters

ebook

Make the most of your messages on Twitter, Facebook, and other social networking sites


The advent of Twitter and other social networking sites, as well as the popularity of text messaging, have made short-form communication an everyday reality. But expressing yourself clearly in short bursts-particularly in the 140-character limit of Twitter-takes special writing skill.


In 140 Characters, Twitter co-creator Dom Sagolla covers all the basics of great short-form writing, including the importance of communicating with simplicity, honesty, and humor. For marketers and business owners, social media is an increasingly important avenue for promoting a business-this is the first writing guide specifically dedicated to communicating with the succinctness and clarity that the Internet age demands.



  • Covers basic grammar rules for short-form writing

  • The equivalent of Strunk and White's Elements of Style for today's social media-driven marketing messages

  • Helps you develop your own unique short-form writing style



140 Characters is a much-needed guide to the kind of communication that can make or break a reputation online.


Expand title description text
Publisher: Wiley

OverDrive Read

  • ISBN: 9780470588383
  • Release date: September 24, 2009

EPUB ebook

  • ISBN: 9780470588383
  • File size: 2885 KB
  • Release date: September 24, 2009

Formats

OverDrive Read
EPUB ebook

subjects

Business Nonfiction

Languages

English

Make the most of your messages on Twitter, Facebook, and other social networking sites


The advent of Twitter and other social networking sites, as well as the popularity of text messaging, have made short-form communication an everyday reality. But expressing yourself clearly in short bursts-particularly in the 140-character limit of Twitter-takes special writing skill.


In 140 Characters, Twitter co-creator Dom Sagolla covers all the basics of great short-form writing, including the importance of communicating with simplicity, honesty, and humor. For marketers and business owners, social media is an increasingly important avenue for promoting a business-this is the first writing guide specifically dedicated to communicating with the succinctness and clarity that the Internet age demands.



  • Covers basic grammar rules for short-form writing

  • The equivalent of Strunk and White's Elements of Style for today's social media-driven marketing messages

  • Helps you develop your own unique short-form writing style



140 Characters is a much-needed guide to the kind of communication that can make or break a reputation online.


Expand title description text